Sima Boooo

My illustrator side really had fun on this project. As part of a bigger lollipop range I was lucky to work on Booooo. We wanted to create characters that could become like a kid's best friend, everyone would have a favorite. I started by sketching characters that related to each flavor, and the Sima monsters were born!

All illustrations were done by me.

Creative Director: Majd ElSherif